Creative Ad Strategist - The Rundown

As an Creative Ad Strategist at The Rundown, you'll own the creative engine that powers our paid growth. You'll research, ideate, write, produce, launch, and analyze ads across Meta (primary channel), with secondary ownership of Google, X/Twitter, and newsletter ad placements. This is a full-stack role: you'll go from insight to live ad without waiting on handoffs, and you'll use AI tools to compress the creative cycle. You'll work directly with the Head of Growth. Key responsibilities include researching and analyzing performance data (Meta Ads Manager, historical ad data, competitor ads), ideating and scriptwriting ads (talking-head, UGC, text-over-video, static), producing ad creative end-to-end (light editing, captions, music, export, launch), building AI-powered creative workflows, and owning campaign creative across Meta, Google, X/Twitter, and newsletter placements. Required skills include proven copywriting and scriptwriting, data fluency, hands-on production and basic editing software skills, AI-native tool usage, and strong creative taste.