Product Manager

We are on a mission to make people healthier.

Vita Health is a dynamic startup in the health, nutrition, and fitness industry. Our innovative product has positively affected the lives of over 130,000 people in our core market, and we are now eager to expand our expertise and reach globally.

Our mission is to make prevention accessible and affordable, empowering individuals to take control of their health and achieve optimal well-being. Now we want to enhance our presence not just in the B2C sector, where we began, but also in B2B by integrating into corporate welfare programs for both large enterprises and SMEs that shape our market. Hence, we are looking for a Senior Product Manager to join our product team and drive the next phase of our business evolution.

Purpose of the Role

HR buyers who invest in corporate health programmes face a persistent, structurally under-served problem: they cannot demonstrate that the investment works. They can count enrollments. They cannot show outcomes. When renewal conversations arrive, they are defending a line item on the P&L with no data that a CFO would find credible.

That gap, between a product employees may genuinely use and a business case an HR director can repeat internally, is where contracts can be lost, and where Vita Health has the clearest opportunity to build something competitors cannot easily replicate. This role exists to close that gap.

What You’ll Own

As the PM leading this squad, you are joining a live build. Work is already underway. Your job is not to start from scratch, it is to take ownership of the direction, sharpen the decisions that remain open, and lead design, engineering, and product marketing to ship something that changes the buyer's posture in a real commercial conversation.

You will work in close contact with Sales, not as a stakeholder to manage, but as a daily partner whose feedback is the fastest signal available on whether what the squad is building actually works.

This role reports to the Head of Product and has direct influence over B2B product sequencing, the HR evidence layer, and the commercial positioning that supports B2B Customers renewals and expansion.

What success looks like – 30/60/90 days

30 days

You understand the problem and the squad is aligned on you.

You have invested time with Sales, existing B2B customers, and key stakeholders to build a first-hand understanding of where the HR buyer gap actually sits — not from documents alone, but from direct conversations.

You have mapped what the squad is building, what has already shipped, and what is still open — and you have a clear point of view on where the most critical decisions lie.

The squad knows how you work: how you make decisions, how you communicate, and what you expect from each function.

60 days

You are leading, not just catching up.

You own the squad's direction with confidence, you are setting priorities, not inheriting them passively.

You have identified the one or two things most likely to move the needle on B2B Employer PMF and the squad is aligned on them.

Design, engineering, and product marketing are working in a coherent direction, with a shared understanding of what success looks like for the HR buyer.

90 days

The squad is shipping and the commercial impact is visible.

At least one meaningful capability has shipped with your fingerprints on it, shaped by your understanding of the buyer problem, delivered by the squad, and used by Sales in real conversations.

You have a view on what Q4 needs to deliver to reach B2B Employer PMF by Q1 2027, written down and defensible with leadership.

The Sales team sees the squad as a genuine partner, not a roadmap they are waiting on.

Ideal Profile

Hard skills

5+ years of product management experience, with at least 2 in a B2B SaaS or B2B2C startup as the accountable PM for a product surface and its commercial outcomes.

Demonstrated experience leading cross-functional squads including design, engineering, and product marketing.

Track record of working directly with B2B Sales teams, in buyer conversations, not just in pipeline reviews and translating what you heard into concrete product decisions.

Experience building buyer-facing product surfaces: reporting, outcome dashboards, ROI frameworks, or equivalent.

Comfortable working with data to identify what signals matter, what can credibly be attributed to the product, and how to present evidence in commercially persuasive terms.

Strong written communication, our operating model starts from narrative documents; you are expected to write clearly about customer problems, product decisions, and the reasoning behind both.

Nice to have

Background in HR tech, insurtech, or digital health in Italy or broader European markets.

Soft skills

Leads without creating bottlenecks, gives each function the context to make good decisions independently rather than centralising every call.

Thinks in outcomes: describes past work in terms of what changed for the customer and for the business, not what was shipped.

Holds commercial and user context simultaneously and knows when to optimise for which.

Comfortable with PMF-stage ambiguity, moves on a clear problem and a hypothesis, not a fully specified roadmap.

Transparent by default: shares what they know and what they do not, flags risks early, does not confuse optimism with evidence.

Languages & Location

Italian: fluent (required — primary language for internal collaboration and buyer conversations)

English: fluent (required — product documentation, strategic communication, and international context)

Being based in Italy.

What We Offer

💰 Competitive compensation: €40.000-€45.000 + bonus 5%-10% (depending on seniority)

🛍️ €2,000 Welfare yearly budget: fully flexible and usable across a wide range of services (groceries, gasoline, travels, mental health services)

🧘♀️ True flexibility: Work from anywhere, or join us in our beautiful Milan office — your call.

🎂 Birthday off — because no one should work on their birthday.

🌸 Menstrual leave: Up to 12 additional days off per year, because wellbeing is more than just a buzzword.

🏩 Free access to the Vita Health app — which includes nutritionists, trainers, and doctors, extended to your family. Because if we don’t live our product, how can we live our mission?

⚖️ Your "Lawyer in your pocket": Direct, free access to professional legal support for you and your family. From checking house contracts to resolving online purchase disputes, Lexy provides expert guidance within 24 hours.

📚 Continuous growth: A personalised Individual Development Plan (IDP) from day one, evolving with your goals and aspirations — plus a dedicated learning budget and weekly learning time.

🔁 Structured career progression: We’re serious about your growth — with 4 formal reviews per year, ongoing 1:1s, and two salary adjustment opportunities annually (not mutually exclusive), meaning outstanding performance can be rewarded every six months.

💡 Real impact: Your ideas won’t sit in a backlog — they’ll shape the future of health.

🤝 Supportive leadership: We believe in enabling, not micromanaging.

❤️ Join a team where purpose meets action — a unique opportunity to have a significant impact in the health sector.

Recruiting Process

We believe hiring is a two-way conversation: while we assess your fit for the role, you'll also get the chance to evaluate if we're the right place for your next career move. Here's what you can expect:

👋 Intro Call with HR

📋 Technical test

🛠️ Technical Interview with the Head of Product

🤝 Cultural & Leadership Interview

🧭 Final Interview with our CEO